September 20, 2024

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Critics: The Primeurs Marketing Machine?

The world’s wine eyes are beginning to turn towards Bordeaux now, as en primeur season looms. Well, that opening statement might have been true a few weeks ago. Now it would be more accurate to say that the en primeur season is already underway; the early-bird critics are in Bordeaux, and making sure their presence […]

The world’s wine eyes are beginning to turn towards Bordeaux now, as en primeur season looms. Well, that opening statement might have been true a few weeks ago. Now it would be more accurate to say that the en primeur season is already underway; the early-bird critics are in Bordeaux, and making sure their presence […]
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